Digital fashion film is now coming of age as luxury fashion brands realise the potential of sharing fashion film and digital film content online through various social media platforms. Fashion photographer Nick Knight and fashion film specialist Ruth Hogben have been leaders in the digital film production world creating fashion films for Show Studio. Certain fashion photographers have managed to adapt their photographic skills into moving image such as Mario Testino, Nick Knight and David Slijper. Digital fashion films can be boring when just a moving image of a fashion photoshoot. At Beloved Media we believe in creating film that uses ideas, tells stories and communicates a message.
Behind the Scenes films of fashion photo shoots are always great to produce. These digital fashion films tell a story about the campaign and the people working to create the beautiful images. To make it really worthwhile creating a digital fashion film rather than a conventional photographic fashion shoot, there needs to be a simple story and movement. Or an idea communicating a message which is a key part of the marketing and communication for the luxury fashion brand. Digital fashion film can also be an excuse to simply create beautiful art. Combining fashion styling and digital film production is a very exciting combination.
The standard lens for video cameras has nearly always been a camera lens. They’re terribly convenient; however zoom lenses are costly and need lots a lot of light than primes. Primes are fixed focal length lenses, whereas zooms are variable focal length. There accustomed be an optical advantage with prime lenses that was why most feature films and commercials were shot with primes.
Vintage lenses are older lenses that had quality builds of metal rather than plastic. Compared to their modern equivalents, vintage primes prices pennies on the dollar. And that they have a look that’s completely different from today’s lenses. This look may be especially creative once applied within the right circumstance.
Modern lens technology has its blessings like improved lens coating to reduce lens flare, image stabilization, and Automatic Focus (AF) controls. However if you’ll live while not those, you’ll save a fortune and find some terribly interesting appearance. Every lens has its own character and this is a part of the art of cinematography – making a specific look by using completely different tools.
In some ways the camera you use is less vital than the lens. And DSLRs have finally given us an excellent chance to use a wide sort of quick prime lenses. There are several new and used prime lenses offered specifically for each DSLR. Additionally DSLRs enable shallow focus that is a powerful creative tool.
Choosing the right Lens
The most vital quality is that the optics. On older lenses check for scratches, nicks, mud or even fungus within the lens. Select a quick lens. That’s a lens with a smaller f stop thus you’ll have higher low light performance.
Simple task like obtaining employment as a PA and dealing your way up. it’s quite burden to require on such a project. The blessing is that after your film is completed, you have got your calling card, and a product to show your commitment to a career in film.
Once you decide to supply, you have got to get the time to form your show. A movie grant is that the best method, however not forever the best way to get your funds. Yet, it’s possible if you recognize the fundamental principles in applying for a grant.
Film grants may be awarded as cash, space and board, equipment, film, screenwriting, music, producing, guiding and a mixture of all aspects of filmmaking.